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April 03, 2005

CONSUMER E-MAIL: Buttery goodness

Ritz.jpg

Dear Ritz,

First of all, let me say how much I enjoy the one-of-a-kind buttery taste of Ritz brand crackers. Whether by themselves or with any of a variety of great-tasting toppings, Ritz brand crackers are an enjoyable and satisfying snack.

Here's my question. If I'm adding, say, peanut butter to a Ritz brand cracker, I spread it on the salty side of the cracker. My wife, however, puts it on the non-salty side. Which one of us is right? (And don't say there's no wrong way -- that's a cop out.)

best,
Tom

[CLICK "CONTINUED" FOR REPLY]

Thanks for visiting our website!

I am delighted to hear that you are pleased with the flavor of our product. Our goal is to maintain the high quality for our existing products and to create new products that consumers like you, find enjoyable. It's gratifying to learn that our efforts have been successful.

I will pass your comments on to the appropriate parties

Please add our site to your bookmarks and visit us again soon!

Kim McMiller
Assoc Director, Consumer Relations

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Hi Kim,

Thanks for the prompt and friendly response. You neglected to answer my question: On which side of the cracker should peanut butter (or other toppings) be spread? Obviously neither choice is "wrong," per se -- Ritz brand crackers will maintain their buttery goodness no matter what. But which is ideal? Obviously you guys must have given this some thought, no?

all the best,
Tom

P.S. Do you get all the free crackers you can eat?

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Thanks for visiting our web site.

I am delighted to hear that you are pleased with our product. We strive to maintain the high quality of our existing products and to create a variety of new products that are convenient, taste good, and add nutritional value.

It is gratifying to learn that our efforts have been successful. I will pass your comments on to the appropriate parties.

As much as we'd like to assist you, the information you're requesting isn't currently available. We apologize for any disappointment this may cause.

Please add our site, http://www.nabiscoworld.com, to your bookmarks and visit us again soon!

Kim McMiller
Assoc Director, Consumer Relations

Posted by teb at April 3, 2005 08:42 PM

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