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January 30, 2006
A few observations regarding the Lands' End Kids "Spring Preview 2006" catalog
-- The boots have an "exclusive OpenWIDE system," meaning that they unzip so you can get your feet in them. I would argue that "system" is a little strong in this context.
-- "gray-day visibility"
"elastic-waist flare jeans"
"close-to-custom fit"
"zip-front springweight jacket"
"open-bottom cargo climbers"
"rip-grip gussets"
Enough with the hyphenated modifiers. It's over-the-top.
-- I can't find them online, but the catalog has icons for warm, warmer, and warmest. The icons are silhouettes of animals: "warm" is a bunny and "warmest" is a bear. But I can’t figure out what animal "warmer" is supposed to be. A wolf, maybe? Or a fox? A very large cat? I have no idea.
-- Microlon. Thermolite. Supplex. I know it's all nonsense, but I'm still impressed.
-- We don't have kids.
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Posted by teb at January 30, 2006 10:14 AM